Tuesday, November 20, 2007

MLA Visioning Summit Summary from November 15, 2007

The following is the MLA Visioning Summit Summary. Please feel free to post responses. We'd like to see an open discussion about this topic.


MLA Visioning Summit

November 15, 2007

Participants: Edward Swanson, Cecelia Boone, Jesse Leraas, Ben Trapskin, Suzanne Miller, Katherine Stecher, Kim Edson, Brian Lind, Sandy Walsh, Deb Bergeran, Emily Mamum, Michele McGraw, Ginny Heinrich, Susan Nemitz, Gretchen Wronka, Robin Chaney, Jody Wurl, Tim Hayes, Jeanne Whetstone, Marlene Moulton-Janssen, Mary Johnson, Carla Urban, Pat Conley, Ken Beringer, Roseanne Byrnes, Chris Olson, Nick (ECRL), Linda Valen, Gretchen Wronka, Wendy Wendt, and several others who did not sign in

Facilitator: Sue Hall

MLA Snapshot…

Current MLA membership - 832; roughly 2/3 public 1/3 academic

Membership numbers tend to be fairly stable;

How many potential members? Estimate over 5,000

Professionals, paraprofessionals, friends/trustees

May see decline in membership due to stressed budgets

Depends on who pays dues; who supports travel costs

Dues cost is $25-200; senior staff tend to join

Where advocacy is primary focus, no perceived value except to top management

No relevance to many members; no perceived value

Participation is influenced by conference offerings--join to go one year but do not continue to be members after conference (year to year)

Highest attendance at an MLA conference was estimated at between 700-800

Members want to see more programs—educational and networking opportunities

Lack of leadership at MLA

Executive director should be a librarian who speaks for librarians/including lobbying;

In the past the executive director has been a secretary who does conference planning

MLA needs to stop lobbying and become a professional organization

Others disagree – contend that continuing ed and lobbying have been conscious decisions

Currently, the legislative platform runs the organization--very narrow in focus;

If MLA doesn’t take the advocacy role, who will?

Leadership Institute should ask for something back from participants – leadership roles/projects for MLA

Statewide Leadership –

Being in Dept of Ed works against us – the “elephant in the living room”

Libraries need a strong, independent state library

Value of subunits (round tables) as perceived by subunit members

Subunits are an important way to get involved in the association

Varied support from the organization - not good communication with Board

Need to better invigorate

No representation on the board - would improve communication

[this is a structural issue that needs to be addressed]

Current: [3 div 6 sections 13 round tables]

Are other organizations taking over what used to be MLA’s role? Are different groups competing to do the same thing?

Can’t be all things to all people

MOTSE, MORE were MLA initiatives

Library technology support not available through MLA

Values of membership:

Continuing Education--need more

Certification program

Conference

Networking opportunities

[EQUS at U of M]

Leadership opportunities (limited by library administrations)

Lobbying - (represents about $12,000 out of $100,000 total MLA budget)

At Minitex, they see burnout on meetings - too many opportunities?

How do you decide what is direction in which to head?

Need for social interacting - even if online; having meetings at bars/restaurants has been successful for some groups

Ability to participate is affected by Institutional cultures that may or may not support involvement

Decimation of the state agency undermined all the programs that everyone is trying to pick up and keep vital—filling the vacuum

Other State Associations:

Other State’s associations…

Sponsor many events;

Get into rural areas more (esp. Illiniois)

Need to expand efforts

Sometimes have to belong to state organization to be certified

Successful conference programs are offered to all Hennepin staff, maybe they can push out to rural areas

Possibly do a “sampler” of the conference’s best programs and bring to libraries in greater Minnesota?

Take it on the road – Ex.: MLA president goes out and provides a program on what s/he intends to do

In Minnesota, we are fragmented; no shared vision; no cohesion; unclear mission

What is our collective interest? What are 5 things we’re all trying to achieve?

Could we have a theme or focus every year or two so we feel like we’re all working toward a shared goal?

Tech competencies

Rural access to technology

E-commerce

Serving the poor, etc.

What is the value of Minnesota libraries to our communities? How do we articulate this?

Concern about personality driven institutions; inability to come together in consensus

There is divisiveness throughout the library community and this organization is reflecting that – Fractionalization is costing the whole

Need some flattening of the organization

Participation is part of your professional responsibilities – it’s not what’s in it for you, it’s what you put into it!

Need to ask what people want and how they want to get it

Need someone to drive the association and inspired the library community

What are “best practices” in other state library associations? Needs additional research

Is MLA inclusive or exclusive? Don’t put up walls – take them down!

Who is part of the profession? Perception of “professional” is frequently debated

IT staff- left out consistently

Need non-degreed staff to feel welcome at MLA – programming for all library workers

Need to meet people where they are at--outside the box is not necessarily in the library

What do you want MLA to look like 2 years from now?

Clear mission and vision

Clear communication

Sub-units have voice on the board

Strong, dynamic Executive Director who represents the profession

Sufficient staff to support strong communication network

Varied programming to include TS and circ--so they need to be on committees to do planning

Larger membership required to have financial ability to accomplish this--so membership of 1600+

Diversified revenue sources

Financial stability not dependent on success or failure of conference

Statewide connections - more outreach beyond metro

Keeping in mind that rural areas have challenges including dial-up connectivity

Alternative opportunities to provide expanded ability to participate

MLA facilitates bridging divisiveness and other issues

Works with strong, independent state library

At the table discussing issues which divide the state and shaping where libraries will be in the future

Leadership Institutes—need to remain high priority

Has been successful and can be grown

Bringing in next generation of library staff

Require participation - specific tasking

[Has fostered resentment in some areas--because of limitation on participation]

Other leadership development options; bibliography; videos; local meetings;

High level of activism on part of all members

More mentoring/apprenticing on multiple jobs to avoid burnout


More transparent, better understood legislative process

So if not returning value we can adapt

Develop “Leadership Toolkit” – maybe customizable – for member libraries to use as needed

“Professional” is an attitude - a level of commitment that you bring to your job everyday; everyone has a level of expertise they offer; inclusive language used to not exclude particular “groups” (library worker vs. professional)

Fee structure is barrier to participation--can we do something different?

Revision of board structure - for stability and longevity;

*Morale issues - new librarians not seeing opportunities - more paraprofessionals doing the job now; also suffering from lack of strong library program (MLS) in the state; how are we going to move into next century? New environment/ landscape; move beyond traditional

Rural v. metro/urban membership - 25% of the Minnesota population will be served by Hennepin County beginning in 2008 (after merger)

Timeline/next steps:

Research other state library associations’ best practices

Re. office structure

Check with Wisconsin Assn on professional support for change (they’ve gone through this process)

Research characteristics of library communities – build relationships with other groups with similar goals

Does/can academic community help--does it factor in?

Find out who doesn’t join MLA and why

Focus groups (hard to get participation)

Surveys

Blog, wiki, listservs, etc.

Restructure organization (this would require By-Laws change) and rework mission and vision –

Look at value of committees/round tables

Value analysis – what value is currently offered and how does that translate in support for whole

Find three library systems in the state where MLA is working (high membership and participation) and three places where it is not

Build on this

How can we influence this?

Summary:

We need to mentor from the Board down – it is each Board member’s responsibility to reach out

All MLA leaders (Board, roundtables, committees, etc.) meet at least quarterly?

Make the current structure more viable

The Board needs to synthesize the information gathered and select a focus

Membership needs to hear about the progress re re-establishing the previous Library Council

MLA—summary categorization of issues:

  • Leadership – For MLA and re issues within library field for all levels (train and invigorate)
  • Advocacy/Legislative - Relationships with larger community including state agency; Ready for K; etc.
  • Operational issues/Infrastructure - how do we function/communicate/ have structure to accomplish what we want to do

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